Word: reuven
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...will interview newsmakers on Today and ease into some coverage of her third consecutive presidential campaign. Sums up Woodruff: "I am hooked on Washington, but I have been pinned down at the White House. There is so much that I have not yet seen." Her boss, NBC News President Reuven Frank, agrees: "Judy will cover ideas and trends, not primarily spot news. The White House may be glamorous, but this is meatier." -By William A. Henry...
...Reuven Frank: "The late-night and early broadcasts are partly a result of competitive pressure from Turner, and partly a reflection of the fact that CNN has established that there is an audience...
...early as 6 a.m. CBS will counter in October with news programs stretching from 2 a.m. to 9 a.m., thereby keeping the network on the air and available for live coverage of a crisis 24 hours a day, a genuine first. Says NBC News President Reuven Frank: "Networks must respond to the needs of people. If changing life-styles mean people are ready to watch at different times, we will do programs at different times...
Senior executives at all three networks concede that Israel has a point. Says NBC News President Reuven Frank: "I think we are picking on them. Not that anything we have said is factually wrong, but we have left the impression that these are bad people doing bad things to journalists when, in fact, they are pretty good." Acknowledges ABC's Arledge, "It is true, there is a double standard. We criticize the Israelis for not allowing us to get some footage of Beirut, whereas we do not criticize people who do not allow us to get stuff...
...gears up to battle ABC News by co-opting some of its flashy style, NBC News is hoping to win new viewers the old-fashioned way with Reuven Frank. Frank, who spent the past few years exiled to the twelfth floor at NBC, known as the elephant graveyard, is as widely admired by the staff as Small was disliked. Says former NBC News Producer Clare Crawford-Mason: "Reuven is not interested in beating people over the head with value judgments about the news. He thinks the audience is intelligent enough to make up its own mind." As an NBC News...