Word: revlon
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...another chance encounter, Sarah E. Lewis i01 happened to get a hair cut at a Boston salon the day Revlon representatives were seeking models for a print ad. Before she left, they convinced Sarah to audition and she ended up with a three-part print campaign for Revlon hair products and a deal with the Ford Modeling Agency...
...Millionaire of its era was The $64,000 Question, first broadcast by CBS on June 7, 1955. Producer Louis Cowan had dreamed up the idea and persuaded Revlon, without much difficulty, to sponsor it. The concept seemed promising: present ordinary Americans who happen to possess extraordinary expertise in a single field. Put these contestants through a series of questions that grow more difficult the more they win. After $4,000, contestants return each week to face a question that will double their money if they get it right. At $8,000, they are put in an isolation booth so that...
...little history for the fashion deprived. In the beginning, there were a few industry giants like Lauder, Revlon and L'Oreal in a wasteland of dull, uniform colors. Then, in 1985, a Canadian makeup artist, Frank Toskan, exploded the spectrum with MAC, an edgy line that became such a success that Lauder bought the company in 1994. Fluke? In 1990 a New York-based makeup artist, Bobbi Brown, scraped together $10,000 to start her own minimalist line, which Lauder also snapped up. In 1995 a 22-year-old premed student, Dineh Mohajer, mixed nail polish to match a pair...
...announcement that she is filing for divorce by claiming, on technicalities, that the two were never legally married. The move shifted sympathy to Hall and took the sport out of choosing sides in the breakup. But for those craving more closely matched feuds, the battle over child support between Revlon head RONALD PERELMAN and ex-wife PATRICIA DUFF should fill the void. Duff wants $100,000 a month for the couple's daughter Caleigh, 4. Duff already gets $12,000 a month for Caleigh and $1.5 million a year for herself. But Perelman, reportedly worth $6 billion...
Instead of models, hot actresses now adorn the lockers of teenage girls. Salma Hayek and Halle Berry do Revlon ads. Also modeling are Jennifer Lopez (L'Oreal), Kyra Sedgwick (Saks Fifth Avenue), Brandy (Cover Girl) and Gillian Anderson (Emanuel). Athletes, politicians, businesswomen and writers are getting ads: Katie Roiphe and Serena Altschul do Coach, while Anne Klein has a whole "real people" campaign featuring the likes of Ann Richards, Faye Wattleton and Kim Polese. The cover girl for September's Vogue, the biggest issue of the year, was Renee Zellweger, and last month it was a superglamorous Oprah Winfrey. Even...