Word: reward
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Here's how beenz work. First, you open a free account with Beenz.com a New York City-based outfit that's been in business since 1998. You then earn beenz by visiting certain websites that give beenz away as a means of rewarding customer loyalty, in exchange for personal information or as a reward to surfers for just showing up. Hence the name--"You get something just for having 'been' there," explains Beenz.com chairman and CEO Philip Letts. Among the sites that offer this virtual token of their esteem are Excite UK, Dash, FortuneCity and the Motley Fool. Then, once...
Cohen founded Beenz.com because he was fed up with existing customer-incentive programs. "I had reward cards and loyalty-card and bank schemes, miles for this, miles for that, thousands and thousands of points, but I had no idea what they were worth. They sent me catalogs, and I didn't want anything in them. It was annoying." He saw an opportunity to give consumers more of a choice in how companies rewarded them for purchases, and to grease the wheels of the burgeoning Internet economy, all in one swoop. Beenz.com launched in March 1999, and by August 150 companies...
...Egoyan says, which might surprise those familiar with his recent work. "It was an incredibly personal expression on my part and I'm still very proud that I was able to execute it so early in my career. I think it has a genuinely heroic character with a rich reward to gain, I just love the humor and I think the format is particularly interesting." Egoyan notes that he's looking forward to the screening of Family Viewing at the Film Archive, because it will be a 35mm print being shown on a large screen. "The projection of this film...
CHARGE IT? Even the IRS takes plastic now. They'll let you pay your tax bill with Master Card, American Express or Discover. The benefit: you can collect reward points on some cards. Then there's the psychological advantage of not owing Uncle Sam. But if you need some time to pay off your tax bill, Uncle Sam may have the better deal. He'll only charge you 8% interest. The average fixed-rate credit card is 15.38%, and there is an extra 2.5% (on average) fee on the amount borrowed for paying with a credit card...
...following football I watched the sport in complete ignorance. I had no idea who many of the players were and many of the people I recognized, I remembered in different uniforms. The Green Bay Packers and Denver Broncos were nowhere to be found. The consequence of rules intended to reward teams for poor records with early draft picks and easy schedules had resulted in a new crop of elite teams...