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Forget sticks, and stick with carrots instead. So says Brent Schulkin, founder of a fledgling movement of activist consumers employing a kind of reverse boycott that he calls a Carrotmob. The concept is simple: instead of steering clear of environmentally backward stores, why not reward businesses with mass purchases if they promise to use some of the money to get greener...

Author: /time Magazine | Title: Shoppers, Unite! Carrotmobs Are Cooler than Boycotts | 5/15/2009 | See Source »

...missing something huge, like a midterm or a huge deadline, I’m okay with it. If there is a case where I’ll miss a paper, I’ll get it done beforehand and then I’ll reward myself,” she said...

Author: By Manning Ding and Jessie J. Jiang, CRIMSON STAFF WRITERSS | Title: Harvard Models Work Runways, Classrooms | 5/15/2009 | See Source »

...Watching What We Eat is a readable combination of sociology and wit sure to appeal to TV-food addicts, though kitchen novices might feel overwhelmed by the dense subject matter and obsessively detailed descriptions of lesser-known chefs and their programs. Still, it's a topic rich enough to reward deeper study - all the more reason to Tivo the next season of Top Chef...

Author: /time Magazine | Title: The Evolution of TV Cooking | 5/14/2009 | See Source »

...meaux and her team did not study behavioral interventions, like programs that reward kids with videogame time if they play an hour of soccer. But her data does suggest that kids have what she calls an activity "set point" - an energy-expenditure baseline to which, over time, they will naturally revert. Despite the fact that they got roughly the same amount of exercise, the kids in the study varied widely in their metabolic health (measured through cholesterol and triglyceride levels) - factors that contribute to later risks of heart disease - but those differences appeared to owe largely to their diets...

Author: /time Magazine | Title: Why Kids' Exercise Matters Less Than We Think | 5/13/2009 | See Source »

...waistlines—have been growing for years, the federal government is finally taking steps to solve America’s health problem. Along with other measures to revamp our nation’s healthcare system, Congress is planning to offer tax-credits and other subsidies to employers who reward their employees for healthy behavior. Lawmakers want to make it easier for businesses to encourage their employees to quit smoking, head to the gym, keep a better diet, and lose weight, a plan which does not seem to have any detriments. Such measures by Congress will benefit all Americans, helping...

Author: By The Crimson Staff | Title: A Healthy Incentive | 5/13/2009 | See Source »

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