Word: ribboners
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Grosset & Dunlap, Inc., oldest U.S. reprint firm (1898), has quietly piled up profits for years with 50? to $1.98 reprint editions. In 1938 Doubleday, Doran & Co.'s various reprint subsidiaries (Star Dollar, Blue Ribbon, Triangle, etc.), not content with slow distribution through the nation's 1,000-odd wholesale booksellers, branched out through Woolworth and other chain stores, aiming at some 7,500 distributors. Pocket Books Inc. (25?) with 70,000 outlets through news dealers, last week sold its 100,000,000th Pocket Book, while paying out its first $1,000,000 in royalties. Simon & Schuster Inc. made...
...ignored the New Deal speakers (ex-OPAdministrator Leon Henderson, ex-Ambassador to Norway Mrs. J. Borden Harriman) to gape at a 1944 campaign hat designed by Sally Victor, the topical milliner. The hat, "The Commander in Chief," is a light blue beret with a red-white-&-blue cockade and ribbon, to sell for "about...
...Manhattan, Treasury Secretary Morgenthau, in distinguished company (see cut), cut a ribbon with a huge pair of wooden shears, thereby turning Fifth Avenue into the "Avenue of the Allies." ¶ At a Chicago war-plant rally, Dancer Juanita Rios sold the nylons off her shapely legs for $1,500 in bonds (see cut). In Greensboro, N.C., one pair of nylons brought $25,000 without benefit of legs. ¶ In Hollywood "Prince" Mike (Harry Gerguson) Romanoff, proprietor of a fashionable movie-colony restaurant, offered a free case of Scotch (any brand) to each $10,000 bond purchaser, sold a case...
...history have veterans been so speedily assured of postwar rewards. At the close of the Civil War, Union soldiers were given $50 if they had served two years, $100 for three or more years. Until 1920 Spanish-American veterans had to be content with nothing but a campaign ribbon and a pat on the back from Teddy Roosevelt. Men demobilized from the A.E.F. were handed $60 in cash by the Federal Government for a new suit or other immediate needs...
...return Salesman Eric got a heavy dose of Russian sales technique. Workers at the Red October candy factory gave him huge, fancy ribbon-tied boxes of chocolates. Pastry cooks gave him gooey cakes. Soviet bigwigs showered him with teas, dinners, parties, promised him a rare, general's-eye-view of the front. By week's end healthy, energetic Johnston had abandoned his announced firm policy of refusing all drinks "on doctor's orders." At a luncheon on a collective fur farm he drank toasts in vodka, an hour later began yelling "Whoo...