Word: richardson
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Dates: during 1970-1979
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...George Richardson admits it. He was "a little pissed off" when he first went to work as a security guard at Harvard...
...Richardson, whose duties as a night watchman take him from Adams to Winthrop to Lowell Houses on various nights of the week, was coming off a different career at that time. It was only natural, he reflects, for a 23-year Army man who had seen action in World war II, Korea and Vietnam to feel some resentment upon seeing Viet Cong flags waved around at Commencement...
...G.O.P. blood is rising. There are now four clearly defined categories of candidates or potentials. Oldies-Reagan, Ford. Old newies-Connally. New oldies-Richardson, Bush, Baker, Brock, Percy, Dole, Ray, Mathias, Ruckelshaus. Newies-Borman, Kemp, Heinz, Du Pont, Thompson...
...schemes for luring students: generous scholarships, attractive brochures, and "Spring Dessert Days," when candidates are entertained by alumni. Many colleges are placing advertisements in newspapers; some schools, like the University of Texas at Arlington and Dallas Baptist College, have even resorted to television spots. Concedes Peter H. Richardson, admissions director at M.I.T.: "Marketing is part of the language of admissions...
...four acceptances must be sent out for every three spaces in the freshman class. Also in the high-yield range: Yale, 69%; San Jose State (Calif.), 67%; Stanford, 65%; University of California at Berkeley, 60%; M.I.T., 51%; Princeton, 50%; Lewis and Clark College (Ore.), 50%. As M.I.T.'s Richardson notes, "Anybody in the trade knows that if you get over 50% of the kids to whom you offer admissions, you're doing better than average...