Word: richest
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Dates: during 1970-1979
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Thirsting for bigger sales, Pepsi extended its taste-test campaign to Michigan two months ago. And last week it moved into Los Angeles and New York, the country's richest markets, with the message: NATIONWIDE MORE COCA-COLA DRINKERS PREFER PEPSI THAN COKE. Anticipating the move, Coke had already launched a campaign with the theme NEW YORK PREFERS COCA-COLA TO PEPSI...
...heart attack. During his convalescence, he says, he learned that "if you have taken all there is to take out of a career, and there is nothing more to aspire to, then you know you only have one-third of the pie-even if it's the fattest, richest third." Jerry Bender, 38, was making $50,000 a year in Los Angeles as the chairman of two small film corporations when he began to feel unhappy about his high-pressure existence. "Now," he says of his sojourn at the ashram, "I'm in love for the first time...
...week he breaks the routine and plays golf. Lee returns to his palace, pottery and peacocks by 5 p.m. He usually dines alone, then plots new ways to increase his wealth. Preferring the glitter of Seoul, his wife, eight children and 20 grandchildren live apart from Korea's richest...
...bold signature at the bottom of the Declaration of Independence is one of the richest men in the Colonies and one of those most adored by the crowds. He is also one of the vainest. Unsatisfied by his largely ceremonial post as President of the Continental Congress, John Hancock of Massachusetts yearned to be Commander of the Continental Army. When General Washington was named instead, one witness noted a "sudden and striking change of countenance-mortification and resentment." Offered the chairmanship of Congress's Marine Committee, Hancock is now trying to make sure that the most lavishly outfitted ship...
From such various activities, it is easy to see that Josiah Wedgwood not only gets what he wants but that his wants are conceived on a very grand scale. They have served to make him one of the richest manufacturers in England and an exemplar of the modern type of merchant. Yet he was born to relative poverty 46 years ago, the 13th and youngest child of a potter in Staffordshire. His schooling ended at the age of eight, when his father died, and he had to go to work as an apprentice in a pottery run by an older...