Word: ricoh
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Dates: during 1980-1989
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Less than a decade ago, Xerox was in serious trouble. The company whose name is synonymous with copying machines was steadily losing customers. As Japan's Ricoh, Canon and other new competitors muscled onto Xerox's turf, the company slumped from an 86% share of the world market for basic copiers in 1974 to just 16.6% by 1984. When a shaken Xerox finally studied its competitors more closely, the company discovered their secret weapon: the Japanese firms hewed to rigorous quality standards. Taking a hard-eyed look at its operations, Xerox discovered that it was slowly destroying itself with sloppiness...
...move is welcomed, although we expect the competition will intensify. The pie will grow bigger if everyone takes part." The field in fact may soon grow crowded. Canon, Japan's largest camera maker, is expected to introduce a similar 35-mm model later this year. Experts say Olympus and Ricoh are readying their own versions...
...Harvard offense seemed to lose its spunk in the third quarter, while Ricoh and his favorite running back, Chuck Goldbach, began to gain some yards...
Goldbach pulled off a 13-yd. run to the one to give his team only its third first down of the afternoon. Two plays later, Ricoh handed to Doug Goumas, who ran the three feet for Saybrook/Trumbull's first touchdown. Goumas ran in the two-point conversion to make...
Quincy's offense remained lifeless, and Ricoh connected with Pete Henkel on a 40-yd. pass for another Yale score. It was 28-14, and time was running...