Word: riding
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Dates: during 1990-1999
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Investors eager to ride this trend often turn to Amazon after starting out as satisfied online buyers of its books--and now of its music CDs, videos and gifts. The company has spent heavily to establish a brand name and reputation from scratch, with no brick-and-mortar stores to springboard its efforts. "Brand name is critically important to retailing, and Amazon paid dearly for it," notes Marie LaTour Kadison, senior analyst at Forrester. "They knew it was imperative [to establish a brand identity] before companies like Barnes & Noble and Borders came online...
...liner notes seems to indicate, a better strategy might have been to distinguish themselves and not parrot the originals--the ready-made market for '80s nostalgia would mean they would have gotten heard anyway. As it stands, however, In Their Eyes comes across as an album trying to ride on the coattails of the '80s revival. Just like many of the original singers faded away with the passing of the decade, many of these bands seem destined to become throwaways, more fodder for the discount...
...original Rugrats, Phil and Lil, always brutally practical, suggest they take Dil back to "the baby store" for a refund. After all, they reason, why keep a "broked" baby when they can get a new one that works better? Despite his misgivings, Tommy must go along for the ride to care for his younger brother as Chuckie and the twins take Dil back to the hospital in the Reptar Wagon, a crazy contraption built by Stu in his toy workshop...
...Cross, 68, is a professional photographer in Racine, Wis., whose mother, father and grandmother all lived into their 90s. "If I'm going to live that long, I don't want to be in a wheelchair," says Cross. He's determined to stay active, but a 100-mile bike ride three years ago damaged one of his knees, and a fall during a camping trip last year injured his back. Now he does yoga every day and says it helps him sleep better and feel less stiff when he gets up. "I don't think I'll ever stop...
...land some of the Liberation Act's $97 million--insists the difficulties would vanish with a liberal application of cash and U.S. muscle. He wants guns and training now and tactical air support when his revolt begins. But few in Washington are willing to go along for the ride. Says Kenneth Pollack, a former CIA analyst: "Their plan is militarily ludicrous...