Word: ridings
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Farmers today are even happier, since they now ride the most sophisticated stuff ever made. "Onboard GPS, leather seats, CD players - farmers fall in love when they walk into a Deere showroom," Rentschler says. "It's hard to resist buying the green...
...commute and even rehabilitate injuries. Stroke patients like them (they require the use of just one side of the body), as do dog lovers eager to keep up with their energetic pooches. Taking a cue from dogsledders, owners attach a harness and pull line from pup to bike and ride for miles, often in groups with fellow warm-weather mushers...
...draw is their low-impact, calorie-burning workout. And there's the x factor: "They're a lot of fun to ride," says Bryan Dobes, 33, of River Vale, N.J. "It kind of makes you feel like...
...double-digit percentages every year, the immediate future looks good. For the most part, the companies poised to enjoy the splurge will not be multinational but Chinese. They know their home market, and how to overcome its obstacles. Some also offer instructive examples for foreign enterprises keen to ride the growth of Chinese consumer culture. Here are four: (See pictures of China's infrastructure boom...
...company also announced that it had been subpoenaed by both the Securities and Exchange Commission and a federal grand jury in New York because of the sudden-acceleration issues. Toyoda vowed to "work vigorously and unceasingly to restore the trust of our customers." But he has a long ride ahead...