Word: rineharts
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
...ORCHID HUNTERS-Norman MacDonald-Farrar & Rinehart...
...What cheap-book advocates want to know is why original editions cannot be sold for less than $2.50 to $5. Again publishers have a ready answer: they cannot sell big enough editions (50,000 copies) to make money. Once they tried it. In 1930 four Manhattan publishers-Doubleday, Farrar & Rinehart, Simon & Schuster, Coward-McCann-published some first editions at $1 to $1.50. They sold more copies, but lost money, dropped the experiment. To break even on a $2.50 novel, publishers figure they must sell at least 2,500 copies. On this number, they figure average costs as follows...
...Farrar & Rinehart...
Eighteen months ago, smart, redheaded Publisher John Farrar (Farrar & Rinehart) published a book called Life Is My Song, the autobiography of Poet John Gould Fletcher, a year later published his Selected Poems. Last month Poet Fletcher won the Pulitzer Prize for Poetry, and demand for his books revived. But Publishers Farrar & Rinehart had thrown away their chance to make any money on Fletcher's autobiography. The week before, they had sold their remaining stock of Life Is "remainders" My named Song to Max a Salop. dealer in book Max Salop, literary junk man, is known to few outside...
ANNE MINION'S LIFE-Myron Brinig-Farrar & Rinehart...