Word: riper
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Dates: during 2000-2009
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...vice president Paul Slagle, "and dish soap in the next." PVI's Holy Grail: customizing insertions using interactive-TV technology--which is still distant and speculative--that would store viewer information (demographic details, even interactive purchases) as Web browsers do. Your TV would figure, Slagle says, "whether you're riper for a Cadillac or a Saturn...