Word: rising
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Dates: during 1940-1949
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This cautious optimism was provoked by the fact that industrial production and employment were again rising swiftly. The Bureau of the Census reported that its Aug. 13 survey showed the sharpest monthly rise in non-farm jobs (1,368,000) in years, more than enough to offset the seasonal drop in farm employment. Total U.S. employment rose to 59,947,000, the highest so far this year, while the number of jobless fell from 4,095,000 to 3,689,000. Secretary of Labor Maurice J. Tobin thought the rise had continued into September's first week, when unemployment...
Some products, of course, would always be best advertised by models. This fact is borne out by such stories as the rise of Manhattan's Rheingold beer. It climbed from eighth to first place in Eastern beer sales largely by the use of pretty Miss Rheingolds, about half of them Irish "colleens" duly elected each year by beer drinkers. (Current Miss Rheingold: pert Pat McElroy.) In its battle with Coca-Cola, Pepsi-Cola plans to count heavily on the new television Pepsi-Cola Girl, Louise Hyde, a 24-year-old Chattanooga belle of whom one adman said hopefully...
Adenauer's devotion to Cologne and his native Rhineland gave rise to an abiding dislike for Prussia. His eyes were turned West (he is known for his strong pro-French sympathies). Adenauer-who does not drink-once said...
...Partei.) From Bonn last week, TIME Correspondent David Richardson cabled: "Neither young nor dynamic, Adenauer is the kind of pre-Nazi politician who did not succumb to National Socialism and who now must lead his country's new life until a new generation, not tainted by Hitler, can rise to power. Adenauer has limitations, but he can at least be counted upon to seek better relations between Germany and the West. He will try to continue the free enterprise that has done so much to speed German recovery. He is a shrewd and able coalitionist at a time when...
Republic Steel's Charles M. White, steelworkers have done all right for themselves in the last decade. "Their average hourly earnings [at Republic] have increased -97% [v.] a rise of approximately 70% in the cost of living...