Word: risked
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Dates: during 1960-1969
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...away with a tool kit; automobile buffs can at last possess that low-slung Ferrari or that hot-rod Model A (or both); will-to-winners can frazzle their adrenals with high-test competition, and Walter Mittys can pocketa-pocketa to a screaming finish in the Grand Prix without risk of fracturing their spectacles...
...prototype-development program (the original stand of the U.S. airframe makers), wants to see both a Boeing and a Lockheed prototype. After flight tests and evaluation of the prototypes, the government would make its choice and the winning company would then build production-line ships with its own risk capital; the government would recover its development costs through a royalty arrangement. Washington has an increasingly powerful motivation for giving the go-ahead: if the SST market is forfeited to the British and French, who seem to have patched up their differences and are forging ahead with the Concorde...
Some people are never satisfied-particularly investors. Though 20 million U.S. share owners seek their opportunity in the stock market and millions more are attracted to bonds and mutual funds, a growing number of investors are eager to take a bigger risk in the hope of making a faster buck. They are plunging into unconventional investments that offer such attractions as novelty, tax relief and, when the investor has guessed right, quick-rising profits...
...Troika. General is run by three brothers, who have taken the company for its most rewarding rides on unfamiliar roads. President Michael Gerald ("Jerry") O'Neil, 43, a cool risk taker, directs the tire and other manufacturing operations in Akron, now devotes special attention to the company's missile-making arm, Aerojet-General, which has been nicked by the aerospace cutbacks. In Manhattan, Chairman Thomas O'Neil, 49, a onetime Holy Cross College football star, oversees the company's entertainment subsidiary, RKO General, and specializes in acquisitions. And John O'Neil, 47, an extraverted intellectual...
...hungry author, yesterday's get-rich-quick formula was to produce a popular success and then sell it to the movies. Today, Hollywood's supremacy as the fountainhead is under serious challenge by the paperbacks. Once little more than literary scavengers prospecting the bestseller lists for low-risk, high-return reprints, the paperback publishers have risen on soaring profits to the estate of a wealthy and indiscriminate buyer that no writer can afford to ignore...