Word: rivale
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...while a couple of adolescent boys admire the can, Britney Spears gyrating for the camera, those stupid dancing bears. In fact, Pepsi has advertised during the Super Bowl for 23 consecutive years. So why is the company skipping this year's big game, leaving the airwaves to its salivating rival, Coke, which will air two different spots, including one starring the incredibly popular characters from The Simpsons? (See the best and worst Super Bowl commercials...
With a win over BC, the Crimson faces off against rival Northeastern next Tuesday in the championship...
...most likely the biggest beneficiary of Toyota's accelerator recall? Its longtime rival Honda. "We see Honda as being the best positioned across a broad range of vehicles to gain," write analysts from Deutsche Bank. "Honda competes at or near the top of the market in five impacted segments, models which account for 80% of sales...
Ordinarily, Honda would have a hard time capitalizing on any rival's misfortune, because it maintains some of the smallest inventories in the industry, allowing it little room for an unexpected sales surge. (See the most exciting cars...
...Harvard women’s swimming and diving team finished its Ivy dual season with an impressive 6-1 record after the annual HYP meet on Saturday. The Crimson (6-1, 6-1 Ivy) defeated Yale (6-3, 4-2), 180-120, but suffered a loss against conference rival Princeton (6-0, 6-0), 196-102 at DeNunzio Pool in Princeton...