Word: rivieras
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...YEARS, GUCCI HAD BEEN descending from Riviera swank to Jersey gaud. Its overlicensed double-G appeared on everything from coffee mugs to ashtrays. Fake versions of its handbags were sold on urban street corners everywhere. Then, suddenly, it found a shoe that fit: a sexy, backless clodhopper that became the must-have of devotees of high style in 1993. Gucci went on a winning streak. By March 1995 its designer, Tom Ford, was electrifying the fashion world with a revival of '60s rebellion. Soon celebrities like Madonna were in head-to-toe Gucci. At the company's London boutique this...
...American judicial system. How many accused murderers are there in the slums of L.A. who can afford a $10 million defense? His money skewed the case's outcome. And now, the trial is over, O.J. is home, and for all we know he is back on the links at Riviera, playing golf with all of the white, rich people who would have had him in the electric chair--which brings us to the ultimate problem...
...Lake Superior will be gone, and its islands will be wooded buttes rising above the fertile coulees of the basin. A river will run through it, the Riviera River, and great glittering casinos like the Corn Palace, the Voyageur, the Big Kawishiwi, the Tamarack Sands, the Clair de Loon, the Sileaux, the Garage Mahal, the Glacial Sands, the Temple of Denture, the Golden Mukooda will lie across the basin like diamonds in a dish. Family-style casinos, with theme parks and sensational water rides on the rivers cascading over the north rim, plus high-rise hotels and time-share condominiums...
...cost as much as $20 million, and if it did, no Broadway producer would say so. But Vegas is a place where gamblers brag about their winnings, and their losings. Liberace--the patron saint of Gaud Almighty--used to motor onstage in his Rolls-Royce and declare that the Riviera Hotel was paying him $50,000 a week; he was like a child showing his mother a report card full of A's. Same with the Vegas master builders...
Vegas isn't the first entertainment town to discover that, ultimately, nothing is unique--except the producer's claims of uniqueness. Listen to Jeff Kutash describe Splash II, scheduled to open late next month at the Riviera. "This is the first truly interactive show!" he exclaims. "The audience will have a laser battle with the performers. We've waterized the whole theater-turned it into a giant submarine to take the audience on a tour of wonderful places like Atlantis and Shangri-La." You might think it difficult to get a submarine up the Himalayas--but in Vegas, nothing...