Word: rj
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...zeal means. Now that cigarette commercials on TV and radio have been banned by Congress, one dedicated smoker has volunteered to walk clear across the U.S. with a Camel sign on his back in order to publicize the brand name. His idea is only one of many received by RJ. Reynolds Industries, the nation's largest cigarette maker. An amateur strategist proposed rigging an airplane with flashing lights that would spell out CAMEL or WINSTON on night flights, and a camera fan offered the use of a device that he said could project the word Winston on clouds...
...this year. Tobacco men report that, in the two months since their commercials vanished from TV screens, sales have been stronger than in the same period last year. Philip Morris, Inc.'s cigarette sales in January and February ran more than 11% ahead of a year earlier. Says RJ. Reynolds President William S. Smith, who smokes three packs a day: "I have not felt that broadcast media increased the consumption of cigarettes." It was long the industry's contention that TV commercials mainly induced smokers to switch brands. With their ads off the tube, tobacco men now expect...
Tags. At Camp Blanding, Fla., a sergeant summoning Privates Leo Meunier, Leo Meunier, Rene Meunier and Rene Meunier, none related, simplified matters by calling them L.P., L.Z., RJ. and R.R. At Jefferson Barracks, Mo., a roll-calling corporal called Privates Zlvelachoski, Korczykowksi, Svidunovich, and Squrtieri as best he could...
...starting lineup for Harvard will be Williams, g; Bradley, rfb; Hardenbergh, lfb; Phillips, rhb; Jacobson, chb; Edgar, lhb; Johanson, ro; Harnden, rj; Page, ef; Witkin, lf; Mendel...