Word: roadshow
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Dates: during 2000-2009
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WICK: Exactly. Unique know-how. A few years ago, I went to see a company doing their IPO roadshow. They refused to put up their slide show because they were concerned that venture capitalists would be in the room and take their business plan and shop it. That's a great example of a company that doesn't have a whole lot of proprietary content. If everything about the company can be put into a bunch of slides, then there's not much there...