Word: robing
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Then, in a borrowed robe (his new robe was not ready), Earl Warren stepped up to the bench and seated himself in the high-backed chair in its center. The U.S. had a new Chief Justice, and the U.S. Supreme Court was beginning...
...first wide-screen CinemaScope epic, soth Century-Fox's The Robe, was breaking box-office records all over the country. Manhattan's Roxy Theater reported a first-week gross of $264,000. It was the same story in Chicago, Los Angeles, Philadelphia, Pittsburgh, Kansas City and San Francisco. Foxmen dreamily talked of total earnings topping Gone With the Wind's record $35 million take. Hollywood Reporter Columnist Mike Connolly wrote: "The Robe just has to be the greatest grosser of all time. It might even outsell the Bible...
...California pulse-feelers debated how much of The Robe's success could be credited to CinemaScope and how much to the lavish production itself and its smasheroo promotion campaign. A few suspected its triumph might be due to the simple fact that with all its spectacular slickness, The Robe was based on a great theme (Christ's passion) written by a popular storyteller (the late Lloyd C. Douglas). As Samuel Goldwyn remarked: "In any consideration of new dimensions for motion pictures, the fact still remains that the most important dimension is that of the story...
Mostly Soap Operas. Most term contracts at the big cinema studios still forbid TV appearances, except for special walk-ons to plug a new picture (as Marilyn Monroe plugged The Robe on Benny's program), and most top-ranking freelance stars are too wary or too busy for television. Explains Cinema Tough...
...Robe. The first CinemaScope film, a colorful, breathtakingly big production of Early Christians in Ancient Rome. Based on Lloyd C. Douglas' 1942 bestseller, starring Richard Burton, Victor Mature, Jean Simmons (TIME, Sept...