Word: roebuck
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Dates: during 1950-1959
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Amazed at last, Dazian's checked with a long list of agricultural experiment stations. As a result, farmers getting ready for spring planting will be able to order the Spirolum Whirlers from a Sears. Roebuck catalogue. Enthusiastic users claim they will even put gophers and field mice to flight...
...great deal of pleasure, as I used to know General Wood very well vhen he and I were working on the Panama Canal construction ... He was friendly and well liked ... by his employees ... I have known for a long time that General Wood is, in fact, Sears, Roebuck, and that Sears, Roebuck is General Wood, and as such he has done as much for the U.S.A. as any other Derson presently active in national affairs...
...basis of a long and otherwise delightful corresponding friendship with Sears, Roebuck & Co., I have only one criticism to make of your cover. Sears never in its 60-year history learned to wrap packages as compactly and neatly as pictured there. As proof, there is a trail of 25 pounds of grass seed between Boston and our front door...
Under Rosenwald's guidance, Sears, Roebuck became a less flamboyant but far more prosperous company. Rosenwald made it a rule that the advertising copy should accurately describe the merchandise, laid down rigid standards for suppliers, set up his own testing bureau and started factories to make goods he couldn't buy. By 1919 sales were up to $258 million...
...Roebuck went on to develop the Woodstock typewriter, and later started his own movie projector company, sold out for $150,000 but lost his money in Florida real estate. He returned to Sears in 1933, at $5,000 a year, and toured the nation as a glorified publicity man until 1940, when he retired to California. He died, eight years later...