Word: roebuckers
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...According to the FORTUNE 500 listings, 107 companies would be subject to breakup. Among them: 42 industrial firms, including the Big Three automakers and 14 oil companies; 37 banks; 18 life insurers; eight transportation companies; and two retailers, Sears, Roebuck and Marcor...
...largest group, are mainly active in interdenominational, evangelical campus and youth movements. Once merely an arm of evangelical Protestantism, they are now more ecumenical?a force almost independent of the churches that spawned them. Most of them are Middle America, campus types: neatly coiffed hair and Sears, Roebuck clothes styles...
...burglar business. 3M Co., for example, sells a lock containing a small alarm that wails at the touch of a burglar's pick. Pinkerton's is promoting a $449 microwave unit called Minuteman II that rings like a fire siren when anything breaks its circuit. Sears, Roebuck's $99.50 Deluxe Ultrasonic Intruder Alarm blinks on lamps and sets off a shrieking noise if tripped; for a few dollars more a companion attachment outside the house will add a howling horn to the cacophony. Advertisements for security products often play on the public's fears...
...turn away yet. (Admit it now, everyone's entitled to one gratuitous beautiful. ) For even Rags knows you can't fill 60 pages with assorted freaks on little head trips. And that's why Rags is also part Boy Scout Handbook. Whole Earth Catalogue, and 1898 Sears Roebuck advertisement...
Tattletale Gray. Many marketers are rushing in with phosphate-free detergents under brand names like Valley Dew, Nature and Concern. Sears, Roebuck is selling Sears Non Polluting Laundry Detergent; Purex is promoting Instant Pels; and Church & Dwight is out with Arm & Hammer Laundry Detergent. North American Chemical is distributing its Ecolo-G in almost every state. A magazine specializing in product information, Consumer Bulletin, reports that Ecolo-G is "not recommended," largely because of its poor performance in soft water...