Word: roebuckers
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...Instead of spending $27,567.17 to send one Cong to his Maker [Oct. 14], I suggest we hit the guy with a Sears, Roebuck catalogue dropped from a plane with a $200 credit coupon good for anything but firearms. The catch: he would have to come to Saigon to collect his refrigerator. Watching how my Vietnamese go to work on a catalogue, I know it will work...
...field only to F.W. Woolworth & Co., has 930 variety or discount stores (against Woolworth's 3,266). This year Kresge expects to surpass $1 billion in sales for the first time, and its annual sales growth rate of 12.5% is matched among retail chains only by Sears, Roebuck...
Neckermann warmly acknowledges his debt to Sears, Roebuck and Montgomery Ward, and indeed his catalogue could almost serve for Sears. "We do belatedly what the Americans are doing," he says. But he has also been imaginative. This fall Neckermann is offering Scandinavian pastel mink coats for $1,175, much less than the usual price, has already sold "several thousand." Last year Neckermann established his own travel service, and it is already the biggest air-charter-tour outfit in West Germany. He is offering, for instance, 17 days in India for $400 tourist class and $635 for "special maharajah service...
...Olgivy seems to defy the myth on almost every count. His suits usually come from Sears Roebuck (a client), he dislikes luncheons with clients ("I haven't the time, it gives me indigestion, and I don't think it's very profitable."), and he appears to be a long way from that ulcer as he consumes whiskey and cashews with relish. As a man whose business is selling, Olgivy seems to have decided that the best way to sell himself is to be himself, and he can at times be disarmingly honest. When he removes his jacket in an overcrowded...
...started in Vincennes, Ind., in 1842. The Gimbel brothers built bigger stores in Milwaukee and Philadelphia, but "Bernie" insisted that they move to New York, where the real action was. He picked out a $9,000,000 site, and he got Julius Rosenwald, his friend, who was Sears, Roebuck chairman, to hint to the family that if Gimbels was not interested in the property, Sears would...