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Although Fisher says the book did not sell very well, it apparently caught the attention of a few people that mattered. Soon Fisher was helping policymakers develop the Rogers Plan, named for former Secretary of State William Rogers, which was an attempt to defuse the 1973 Middle East crisis.

Author: By Jonathan M. Berlin, | Title: Out of the Classroom and Into the Fire | 9/27/1990 | See Source »

A similar etiquette goes into effect when a WMC runs against a black. This year Doug Wilder wannabes joined the races for Governor of Georgia (Andrew Young lost the Democratic primary) and South Carolina, and in North Carolina former Charlotte Mayor Harvey Gantt is trying to deny Jesse Helms a...

Author: /time Magazine | Title: A New Ball Game | 9/10/1990 | See Source »

Anyone who ever slid a tray down a school cafeteria line remembers them well: the lunch ladies. They may be warmhearted, but their food is not always so hot. The Roy Rogers hamburger chain thought it would be a good idea to conjure up that memory with commercials featuring lunch...

Author: /time Magazine | Title: Advertising: Only Kidding, Lunch Ladies! | 9/3/1990 | See Source »

The campaign was highly effective, but the chain dropped the commercials last week because it offended a particular group: lunch ladies. The American School Food Service Association complained that the ads were unkind to cafeteria workers. Roy Rogers first ran the ads in 1988 but encountered the same reaction and...

Author: /time Magazine | Title: Advertising: Only Kidding, Lunch Ladies! | 9/3/1990 | See Source »

Critics of the about-face pointed out that the A.B.A. often takes positions on controversial constitutional questions, including flag burning, the right to die and gay rights. "It is an absolute sham to think that neutrality can ever be attained again," said Estelle Rogers, who spearheaded the movement to save...

Author: /time Magazine | Title: Flip-Flop: The A.B.A. drops pro-choice | 8/20/1990 | See Source »

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