Word: romney
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...Mitt Romney's mind is a marvel - a calculating, evaluating, inquisitive, all-consuming consulting machine, formed on his CEO-father's lap, trained in Harvard's business and law schools, and perfected while making hundreds of millions in the cutthroat world of private equity investing. There is not a spreadsheet that does not pique his interest, not a bureaucracy he does not itch to streamline, not a widget factory he does not wish to understand...
...This is the real Romney, the man behind the millions of dollars in television advertising and over-bland messaging. Unfortunately for him, it is a person who the candidate has hidden for much of the campaign, as he tried to present himself not as the person he is, but the product he thought he should be. Thanks to that miscalculation, voters in Iowa, South Carolina and New Hampshire were bombarded with television ads and direct mail about "strength" and "optimism," his distain for illegal immigration and the three-legged stool of the conservative coalition he only joined in the last...
...each of those contests, Republican voters saw through the façade, and chose two candidates - Mike Huckabee and John McCain - who were running more as real people, not just poll-tested productions. But as the days tick down to Florida's Tuesday vote, with Romney in a tight race with John McCain to win the state, there is evidence that he has learned some lessons. The initial product launch failed, so he has recreated himself as something not so far from the person he actually is - a nerd, who knows how to handle money and make things work...
...This new Romney loves talking about the same thing that the real Romney loves talking about: how to maximize economic theory, improve trade, write off capital expenditures and make more money for everyone. He will speak lovingly about circuit board innovations, and fiber optic technology, and health care policy - rather than gay marriage or abortion. He will speak about numbers and statistics in a way that connects with an audience, not because he is interesting, but because no one can doubt that he knows his stuff. In Michigan, it was a convincing act that brought him victory, along with...
...same time, as he criss-crosses Florida, Romney has allowed his inner dweeb to surface. Perhaps from exhaustion, he is given to say whatever comes into his head, even if the surprising candor betrays a man who would be laughed out of any bar in most American cities. "Who let the dogs out? Hoo hoo," he rapped last week in Jacksonville, while posing for a photo with a group of black teenagers. "Hey buddy! How's it going? What's happening? You got some bling bling here...