Word: romneys
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Dates: during 1950-1959
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...first, and much the longest, was based on Thurber's "The Wonderful O." Read by an anonymous narrator, the story was fun to hear, but it was interrupted at intervals by dancing, much to its detriment. The danced portions were sung by a small chorus competently led by Emily Romney. Stephen Addiss' music contented itself for the most part with a two-part chanting of the text which was serviceable but monotonous, only occasionally relieved by moments of lyric freedom. The other two dances, "Emergence" and "Academic Allegory" were both abstruse, one serious, the other light, and set to music...
American Motors' George Romney announced that his company set a sales record of 351,317 Ramblers in its 1959-model fiscal year, a gain of 128% over last year. He predicted that for calendar 1960 total sales of compact and small cars will amount to 2,250,000 units, of which about 1,750,000 will be U.S.-built compact cars...
Soon even some of the biggest wheels in Detroit began to doubt that U.S. consumers wanted their cars so big and bright. In the forefront of public doubters was American Motors' President George Romney (TIME, April 6, 1959). Privately, there was also Ed Cole, who had been working on a compact car for years...
American Motors' President George Romney, whose hot-selling Ramblers sped the entry of the Big Three into the compact race and now hold a commanding lead, argues that the big companies will be in trouble from the moment they jump into the smaller-car field. But not Rambler. "We will make and sell more than 500,000 Rambler '60s." Studebaker-Packard also expects a lift for Lark, up about a third to 200,000 sales. "Of one thing I'm certain," says Romney, "the one who is not going to be hurt is the customer...
...motion way back in 1952, a most unlikely time. Detroit then was riding a crest of chrome, and it looked as if anyone who bucked the trend to bigness would get honked right out of the industry. Henry Kaiser's chromeless little Henry J. was a flop. Romney's Ramblers were losing money. Just a few years before, Chevy had started to tool for a compact model, the Cadet, then decided that the market was too small, and scrapped it. But Cole, at that time Chevy's chief engineer, saw farther. He figured that buyers would tire...