Word: roofed
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Dates: during 1960-1969
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Nook Talk. Inside, the center is splen-diferously outfitted, from the enclosed semicircular staircase leading up from its parking lot to the cloud-physics laboratory on the roof. The main floor includes a dining terrace and an internal courtyard with a reflecting pool. On other floors are networks of offices and labs, with instruments and a computer to assemble and analyze data collected on N.C.A.R. field trips and at observation stations all over the world...
...Ford, General Motors' Chevrolet and Oldsmobile are also leaving their standard sedans basically intact, concentrating instead on sprucing up their sports and medium-sized models, Oldsmobile's F85 and Cutlass coupes, for example, have shorter rears and new, gently flowing roof lines. Similarly. Olds's Toronado has a more svelte appearance, thanks to a toning down of the overly sculpted "walls" that run along the tops of both front fenders...
Chrysler is also de-emphasizing basic design changes and making only minor adjustments in the Dodge Coronet and Plymouth Belvedere. An exception is the Dodge Charger, which has junked its fastback styling and taken on a pair of swept-back wings joining the roof to the rear deck. Plymouth will compete with the Tempest Le Mans and the Mercury Montego by offering a hopped-up Belvedere called the Road Runner. In the big-car field, Cadillac now boasts the largest engine in the industry, though its exterior remains virtually unchanged...
...look Javelin, A.M.C. has sought a new look in advertising, signing on the currently hot Wells, Rich, Greene agency (other accounts: Benson & Hedges 100s and Braniff airlines), which plans to tackle the Mustang headon, with the pitch that the new car has features-contour bumpers, hand-welded roof, more leg room-that make it a swell value. A.M.C.'s brass expects the total specialty market to reach 1,000,000 car sales next year, counts on the Javelin to capture a 5% slice, or 50,000 cars. Added to American's present 250,-000-a-year sales level...
Holdovers from the 1965-66 season include smash musicals-Fiddler on the Roof, Hello, Dolly!, Mame, and Man of La Mancha-plus one comedy, the Gallic sex farce, Cactus Flower. Jean-Claude van Itallie's America Hurrah meanwhile continues to provide intellectual and dramatic stimulation off-Broadway...