Word: ropers
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Dates: during 1940-1949
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Some of the sights TV,showed were really something to see: the mounting uneasiness of Pollsters George Gallup and Elmo Roper as they tried through the night to explain figures that continued to defy their predictions; the smug expression on the face of Republican Campaign Manager Brownell as he twice claimed a Dewey victory; the glum face of Democratic National Chairman McGrath as he first expressed confidence in his candidate, the camera's slow pan around G.O.P. headquarters after dawn, the empty, gaily decorated Hotel Roosevelt ballroom, with no one left to hear a victory speech that...
...George Gallup, Elmo Roper, Archibald Crossley and all the other pollsters who had been dead wrong on the election could not see the joke. They had reason to wonder last week whether their great fiasco would not put them, like the Digest, out of business...
Redder-faced still was FORTUNE'S Pollster Elmo Roper. He had predicted a Dewey landslide comparable only to Roosevelt's victory over Landon. He was so sure of it that, on Sept. 9, he said he would report no more figures unless there was a significant change. On election eve, he had found none, said: "I stand by my prediction. Mr. Dewey is in." But Roper, who had predicted the three previous presidential elections within .2 to 1.2% of accuracy, had no alibis. Said he: "How did we go wrong? I frankly do not know...
...final blow was landed when the Lampoon started distributing throughout the Princeton stands the fake issue of the CRIMSON pictured above. Its announcement of the death of Princeton's Coach Roper completely took in the Princeton stands. And one person sitting in those stands was Mrs. Roper, who almost collapsed herself when she glanced at the bogus issue...
Beyond exploding the "public opinion" of Roper and Gallup, Tuesday's balloting seemed to repudiate the widely-accepted thesis that the United States was bound to enter a period of conservatism. This was shown as much by the scores of Congressional turnovers as by the victory of President Truman. Where the Senate had Curley Brooks, Joe Ball, and Tom Stewart, it now has Paul Douglas, Hubert Humphrey, and Estes Kefauver. The House has similarly changed...