Word: rosenwalds
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...virtually none). Production of synthetic rubber was technically under the command of WPB's raw materials Boss William L. ("Bill") Batt, was actually in charge of Hydra-handed Federal Loan Administrator Jesse Jones, who doles out the dough. Used rubber was under Sears, Roebuck's J. Lessing Rosenwald. Rubber rationing was under Price Chief Leon Henderson...
Fowler McCormick's bright idea begins with a scrap search in Harvester's own plants and branches, next mobilizes the company's 60,000 employes to rummage in their own basements and backyards. But its third phase is what made Conservator Lessing Rosenwald call it "ingenious." To encourage farmers to bring out the 1,500,000-3,500,000 tons of scrap that WPB thinks is piled up in U.S. barns and barnyards, President McCormick is mobilizing his 10,000 farm-implement dealers. The dealers will encourage farmers to bring in their scrap, hold it until...
...oldest son. Big, barrel-chested, clean-living, popular, he was an amateur boxer in his youth, owns Bellows' Stag at Sharkey's, and is called "Uncle Bernie" by the children of his friend Gene Tunney. He achieved his Gimbel hegemony partly through the backing of Julius Rosenwald, then financially interested. Close friend of Horace Saks, Bernard promoted the Saks-Gimbel merger in 1923. Bernard and Horace worked out the deal while riding on a coffin in a baggage car, the smoking car being too crowded...
...additions to pig-iron capacity are 71 going up fast.* The scrap shortage (estimated at 10,000,000 tons for 1942) drove Lessing Rosenwald, OPM's Conservation Chief, to announce a house-to-house drive at week's end. The Steelmakers meanwhile began getting more steel into munitions by cancellation of civilian orders and rearranging mill schedules. More than that they cannot do because steelmaking is a seven-day continuous operation and they were already working near capacity...
Something was shooting up. But what? It was not the original, homely bean plant which the General had nurtured. For that reason there was at the same time apparently a trend among some of the Committee's supporters to drop out quietly from the movement. Lessing Rosenwald had already resigned. Whether America First would gain or lose in strength remained to be seen. Last week FORTUNE'S survey reported a 2.3% decrease in national sentiment for bucking Hitler at all costs...