Word: rovere
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Dates: during 1990-1999
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...growing number of European companies, including Club Med, Harrods, Aston Martin, Pernod-Ricard and Land Rover, have taken up the licensing game and are signing agreements at a furious pace. European companies are beginning to grasp that if they don't act quickly, U.S. brands could soon completely overrun their markets with new waves of licensed goods. Even a pioneer like Coca-Cola, which has been licensing in Europe since 1986, views the continent as wide-open territory. "We feel like we've only scratched the surface in Europe," says Coke spokeswoman Susan McDermott. Equity Management, the largest U.S. licensing...
...they're known, may be contaminated with Salmonella infantis, a bacterium that won't harm man's best friend but can cause vomiting, nausea and abdominal pain in healthy humans--and be life threatening to those with compromised immune systems. What to do? After tossing a chew to Rover, wash your hands thoroughly--and have your kids do the same...
...wasn't exactly a display of super strength. The "grip," generated by four polymer strips designed to bend in response to electrical charges, was barely noticeable. But that force is more than enough for the individual strips to wipe dust from the windshield of a palm-size rover that NASA and the Japanese space agency isas will use to explore an asteroid in 2003. "Clearing dust may not seem like a big deal," says Yoseph Bar-Cohen, a physicist at NASA's Jet Propulsion Laboratory, who created the muscles. But using old-fashioned gears and motors, he says, would make...
What's more, the entire mission is coming in at an absurdly cheap (for NASA) $165.6 million. Stardust is part of the space agency's "fast and cheap" Discovery series (Mars Pathfinder with its robot rover was another). Like Pathfinder (and unlike the instrument-packed billion-dollar probes of the 1970s and '80s), Stardust is as stripped down as it can be. The 848-lb. spacecraft carries just solar panels, a camera, a radio, a spectrometer to analyze sunlight bouncing off the comet, a few sensors and the all-important sample-collecting system...
...five aquanauts spent two weeks in an underwater laboratory off the U.S. Virgin Islands in 1970. She has gone on at least 50 expeditions and spent more than 6,000 hours undersea, including a record-setting solo descent to 3,000 ft. in a submersible craft known as Deep Rover. In the 1979 dive that gave her the royal nickname, she became the mirror image, and the equal, of the moonwalkers...