Word: rovings
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...Inside the White House, Rove can't match Karen Hughes' gift for channeling Bush's voice or Cheney's experience in foreign policy and Executive Branch management, but he has an equally acute sense of how issues will go over with Republican and swing voters. As a top adviser puts it, "If Bush asks Cheney and Rove, 'What's your take on China?' he's asking two very different questions." From Cheney he wants to know how foreign leaders, the military and the State Department think. From Rove he wants to know how the issue is playing with the faithful...
...Solid p.r. work. But if Rove's theme week is followed by any more bad environmental news from the White House, the spinning won't have a prayer of changing public perceptions. Which is why the private meeting that took place in Rove's office last Tuesday tells you more about his value to Bush than anything about the publicity blitz. Rove - the Man to See for GOP favor seekers - was joined at the meeting by Mary Matalin, a top aide to Vice President Dick Cheney, and Alex Castellanos, a Republican consultant who has been working with oil companies...
...Setting priorities and delivering bad news to friends is just a sliver of what Rove does as Bush's top political gun. It was Rove who shaped the agenda, message and strategy that got Bush - the least experienced presidential nominee of modern times - into the White House. Now it is Rove's job to keep him there through 2008. "My job," Rove told TIME last week, "is to pay attention to the things that affect his political future." That's why, in the first week of Bush's presidency, Rove was bringing political advisers from New Hampshire to the White...
...with the possible exception of the President, will be more responsible for the success or failure of Bush's presidency. Which is fine by Rove. This is, after all, the culmination of a life's obsession. It began even before the mid-'70s, when Rove, then a college student in Utah, hit the young-Republican circuit with Lee Atwater, who became George Bush Sr.'s 1988 campaign mastermind. Rove, who dropped out to become a full-time operative, also worked for the father and thus met the son. He became the top consultant in Texas and eventually saw in Dubya...
...year career, Rove, 50, has worked on hundreds of Republican races throughout the country. So when Bush sits down with congressional leaders, he can nod at Rove and say, "You all know the Boy Genius," and they all do. (Bush's other nickname for Rove is less flattering: Turd Blossom.) Like some of his predecessors - Atwater, James Carville - Rove is turning into a Washington celebrity. When he and his wife, Darby, step out for dinner, maître d's offer them private dining rooms. Strangers on the street ask for his autograph. Congressmen drop his name and quote things...