Word: royalities
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Dates: during 1960-1969
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...Rabb's APA revival. Rabb is the definitive zombie Hamlet, a puppet rather than a mettlesome prince-passionless, prideless and bloodless. So supine is this Hamlet that he lies on the floor of the stage literally for minutes on end, making one wonder if he is in the royal castle at Elsinore or in an opium...
...campaign demonstrates anew Mary Lawrence's knack for attracting the attention that has made Wells, Rich, Greene one of the nation's fastest growing agencies. Just two weeks ago, it won the Royal Crown Cola account, which raised the three-year-old agency's annual billings to $100 million and put it among the top 30 ad agencies. Like Braniff Airways, a former WRG client, and American Motors, a current one, Royal Crown trails the leaders in its hotly competitive field and counts heavily on snappy advertising for recognition...
...after negotiating the Treaty of Versailles. The President was met by Belgium's young King Baudouin, who led him down a 200-yd. red carpet to review a guard of honor. Nixon greeted NATO Secretary-General Manlio Brosio among the potted palms and pink azaleas of the royal tent, and then, with the King at his side, drove to the Palais Royale de Bruxelles...
Parked near by was a huge blue and silver trailer always ready to roll off for a royal romp. Saud was accompanied in exile by a fleet of flashy cars, 20 chauffeurs and an entourage that occupied 60 of the hotel's 72 rooms at a monthly rate of nearly $67,000. He was as wealthy as any king need be, and wealthier than almost any are these days. Reasonably accurate guesses pegged his bank balance at some $600 million, drawn from royalties on the oil that has been gushing for years from beneath the golden sands of Saudi...
...Oklahoma-born son of a furniture dealer, Bill Miller graduated from law school at the University of California in Berkeley. He was plucked from a job with a Wall Street law firm in 1956 by Textron's flamboyant founder, Royal Little. When Little retired four years later, Miller stepped into the presidency under Chairman Rupert Thompson, 63, an imaginative ex-banker. Thompson, a major stockholder, built Textron into New England's second largest company (after United Aircraft) before he turned over his chief executive's title to Miller a year...