Word: rubberized
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Dates: during 1960-1969
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...hundred missionaries still operate, mostly in remoter Borneo and West Irian, and there are about 800 employees (and their families) of Stanvac, Caltex and the American rubber companies. But the rubber companies were expropriated in February, and Sukarno is expected to give in to the demands of his own nationalist party, the P.N.I., and the powerful P.K.I., world's third largest Communist Party, for complete takeover of the oil companies, last remaining major American investments in Indonesia, by the end of the year...
Bare-breasted Rhinemaidens (an effect achieved by body stockings tipped in rubber at the critical points) fondle an oversexed dwarf...
...long-range outlook is bleak for jute, sisal, hides, and other commodities that struggle against increasing competition from synthetic substitutes. Wool prices have been clipped 18% in the last 18 months, complicating Uruguay's battle to end its trade deficit, and the price of rubber has skidded...
...finds that the consumer has trouble remembering lengthy corporate names and complicated trademarks. For U.S. Rubber, L. & M. conceived the worldwide brand mark "UniRoyal" (the psychologists said that foreign consumers react unfavorably to "U.S. anything"). It rechristened Olin Mathieson Chemical Corp. simply "Olin." At the invitation of Chrysler Corp., the designers dropped the dated "Forward Look" slogan, created the company's five-pronged Pentastar emblem, and spread Pentastars across Chrysler's signs and showrooms. Though these outward touches seem minor, many businessmen feel that they help to highlight a company's products and aims...
...F.D.R. nonetheless named him special adviser to the Office of War Mobilization. In the early war years, Baruch occasionally met with Harvard President James Bryant Conant and M.I.T. President Karl Comptonon an oak bench in Lafayette Park, opposite the White House, to discuss an official report on rubber resources. That bench -facing the wrong end of an equestrian statue of Andrew Jackson-became Baruch's symbol...