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Word: rubberizing (lookup in dictionary) (lookup stats)
Dates: during 1950-1959
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Usage:

...stocky man with blond hair walked slowly around the deserted dirt race track, assessing its surface with an expert eye, calculating the bank of its curves. He made a mental note of every hole and soft spot, the oil slicks, the mud clods that could jar a hot rubber tire whirling along at more than 100 m.p.h. Melvin E. ("Tony") Bettenhausen, the year's hottest U.S. driver, and possibly the best since Ralph de Palma, 35 years ago, was planning how to drive a race...

Author: /time Magazine | Title: Sport: Driver of the Year | 10/29/1951 | See Source »

Born. To William Clay Ford, 26, grandson of the automobile maker, and Martha Firestone Ford, 25, tire and rubber heiress: their second daughter; in Detroit. Name: Sheila. Weight...

Author: /time Magazine | Title: Milestones, Oct. 29, 1951 | 10/29/1951 | See Source »

...last week's football game between Georgia Tech and L.S.U., the ball looked like any other pigskin.* Only it wasn't leather; it was the first rubber football used in a big-time intercollegiate game...

Author: /time Magazine | Title: GOODS & SERVICES: New Ideas, Oct. 22, 1951 | 10/22/1951 | See Source »

...ball was a trick play by Los Angeles' fast-moving W. J. Voit Rubber Corp. to win itself a big share of the football market now dominated by A. G. Spalding, Wilson and two others. The company was first in the game with a rubber basketball and softball, also began to make rubber footballs as far back as 1937. Other companies put them out also, and 30% of football sales last year were rubber balls. But the rubber footballs weren't considered up to leather ones, and were used mainly for practice...

Author: /time Magazine | Title: GOODS & SERVICES: New Ideas, Oct. 22, 1951 | 10/22/1951 | See Source »

...Byram Davis, 78, eccentric Texas oil millionaire, best known for his support of a famous Broadway flop, The Ladder, which he kept going for two years because he wanted to help its author and spread its message of reincarnation; of a heart ailment; in Galveston, Texas. Davis made a rubber fortune in Sumatra and got $12 million for the sale of his oil wells in Texas, spent his money lavishly on such items as $1,000,000 in bonuses for drillers and a golf course for his Negro servants. The Ladder became a favorite target for reviewers' darts...

Author: /time Magazine | Title: Milestones, Oct. 22, 1951 | 10/22/1951 | See Source »

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