Word: rum
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Dates: during 1930-1939
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...night of Repeal, now many months heralded by brassy clarion sounds and the low moans of boot-leggers, is the finish of a flaming column in the scroll of American delusion. Presumably, it ushers in a day of betterment: there will come the fall of the beer baron and rum runner; the stomachal conditions of the ailing members of every University in the country will be improved; revenue will come to the government, and wine to the table; and finally, the course of a few generations may see the people of the nation taught to appreciate fine liquors...
...open to the public from ten until eight o'clock for a special vote on the liquor question. The ballot which will be presented to the people on that date will contain two provisions only: "a. Shall licenses be issued allowing the sale of hard liquors such as rum, whiskey and gin? b.--Shall licenses be issued allowing the sale of wines and malt liquors?" If, however, one per cent of the registered voters, 430 persons, so petition, a clause may be added to this bill for voting on the taverns...
...liquor business was the whiskey business. In 1913 the U. S. drank 135,000,000 gal. of rye and Bourbon, 5,000,000 gal. of gin, 1,500,000 gal. of Scotch, a trickle of Irish. Rum, wine, brandy, liqueurs cut no figure. The Prohibition liquor business was an alcohol business and liquor consumption rose to at least 200,000,000 gal. a year. No one knows how much the U. S. taste has changed in the era of cocktails, bad Scotch and gin-&-gingenle. That in 1934 the U. S. will drink at least...
Like the venerable Scotch brands, which were both bootlegged and faked on a grand scale, Bacardi rum is more widely known in the U. S. today than ever it was before Prohibition. No one was more surprised than President Jacobi of Schenley Products Co. when someone called up one day last month to say that Henri Schueg, shrewd, white-thatched head of Compania
...place high in big business circles. Seton Porter and his associates were keenly aware of their social responsibilities. For his own company, as No. i whiskey man, he cherished the hope that it might some day have the swank of Britain's DCL. Competition would be terrific and rum was a Demon but all he wanted was a fair opportunity to saw the horns off his beast...