Word: rum
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Dates: during 1960-1969
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...possible." Marsteller tested the product, the name and the advertising on four panels of women, from conservative matrons to young "sophisticates" (including a movie producer's daughter and a topless dancer). Most of the panelists liked the idea, though some recommended eliminating heavy, sweet flavors, like peach rum. The manufacturer took their advice...
...Raquel has a shy Puritan heart, she also has the kind of forthright Puritan mind that in early America could probably have reconciled Scripture with slaving and rum-running. On-screen she may be the ultimate prehistoric predator, but in real life she is a carefully pre-fabricated commodity, a paradigm of the harddriving, self-made New Woman who just happened to choose acting as a career. "I'll admit I'm extremely strong-minded," says Raquel. "I don't know any other...
...frivolity will get in the way of his scheme. Castro is delaying Christmas, New Year's and the Jan. 2 anniversary of the revolution. Celebrations would only "interrupt the harvest," he explained last week. So, he said: "We will save our suckling pig and Christmas Eve beans, Bacardi rum and beer for July." What if the 1970 harvest falls short, as outside experts predict? Who knows? Perhaps in that case the Bearded One will hold off the other bearded one, Santa Claus, a while longer...
...Winston Churchill said of the traditions of the Royal Navy just before World War I: "What are they? Rum, sodomy and the lash...
...fellow man. In England, Philanthropist William Wilberforce typified that spirit when, after his conversion, he led the fight for abolition of slavery throughout the British Empire. In the U.S., too, evangelicals were involved in the abolitionist movement and in fights against civic corruption, poverty, prostitution and "demon rum." Only as the 19th century waned did the shock of the newly secular world and a creeping pessimism about man cause evangelical* churches to retreat into a kind of isolationism, stressing other-worldly concerns and a preoccupation with individual conversion. Last week in Minneapolis, at the first U.S. Congress on Evangelism...