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...years ago a Ruml plan led to a revolution in the way the U.S. collects its taxes. Last week, in his first book, Tomorrow's Business (Farrar & Rinehart; $2.50), rotund Beardsley Ruml unveiled a new plan. This time Mr. Ruml was far more ambitious. He aimed at something like a revolution in the way 1) many U.S. businessmen think; 2) the U.S. thinks about business...

Author: /time Magazine | Title: POSTWAR: The New Ruml Plan | 1/22/1945 | See Source »

Like most well-heeled businessmen who decide to write a book, the first thing Beardsley Ruml did was to hire a ghost writer to do it for him. This did not work out. So Ruml squeezed enough time from his other jobs (treasurer of R. H. Macy & Co., chairman of the Federal Reserve Bank of New York, etc.) to set down his liberal business gospel in his own adding-machine style...

Author: /time Magazine | Title: POSTWAR: The New Ruml Plan | 1/22/1945 | See Source »

Business, says Ruml, affects everyone. Such ideals as freedom from want and fear, freedom of the individual to live as he chooses can be realized by business, through its instruments: high employment and productivity. But business itself must first learn a new concept of freedom. It must learn and conform to the controls for freedom-e.g., reasonable Government regulation-within which it must act. In the same manner, those who wield the power over business for Government must also learn the controls which, by giving business its greatest freedom, can enable...

Author: /time Magazine | Title: POSTWAR: The New Ruml Plan | 1/22/1945 | See Source »

Cautious Proposal. The first of the U.S. plans offered was cautious. Wholly unofficial, it was the work of Businessmen Beardsley Ruml and Hans Christian Sonne. Their key proposal: tax revenues that would balance the budget only at "high" employment, defined as 55 million people working 40 hours weekly. Their greatest concession to the "spending" theory: public works to keep the construction industry on an even keel. But, although they made a sound banking system, a sound dollar and free enterprise their prime goals and regarded high employment only as something to be "promoted," they gingerly crossed the Great Economic Divide...

Author: /time Magazine | Title: Business: War & Peace | 1/8/1945 | See Source »

...Beardsley Ruml and Hans Christian Sonne, Fiscal and Monetary Policy, Planning Pamphlet No. 35 (25?), National Planning Assoc.; Employment Policy (60?), Macmillan; Sir William Beveridge, Full Employment in a Free Society (sixpence), New Statesman and Nation and Reynolds News; Full Employment Bill of 1945, 78th Congress, and Session...

Author: /time Magazine | Title: Business: War & Peace | 1/8/1945 | See Source »

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