Word: rutting
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...survivor that continues to race along in a well-worn rut is Dragnet (Thurs. 9 p.m., NBC). Jack Webb's face is still stony, his voice still flat and he still says, "My name's Friday. I'm a cop." Last week he was after a confidence man (and caught him, of course, within the prescribed 26^ minutes). The story, like all Dragnet stories, was authentic. It proved that authenticity is something that a discriminating storyteller can overwork...
...defiance of gravity, most successful TV shows have a way of going in two directions at once-up and down. They push themselves up in popularity by dishing out the kind of entertainment the customers have been led to expect, and then dig themselves into a rut by shoveling out scheduled helpings of the predictable. Sooner or later the customers get the idea, and suddenly a very popular TV show starts going in one direction only. "What we need," say the TV brass-hats, "is something different-but not too different." Last week they offered viewers something tried, something true...
...limit the consecutive service of Senators and Representatives to twelve years. Explained Curtis, who is now in his third term: "There are very few Congressmen who come down to Washington with the thought in mind beyond serving a few terms . . . They simply get caught in a fascinating rut...
...shows last week had to get out of town. The migratory programs were Today, Home and Tonight. The stimulus to move was provided by NBC President Sylvester ("Pat") Weaver, who thinks that the TV tendency to originate everything from Manhattan or Hollywood may eventually get the industry in a rut. At Weaver's orders Today and Tonight took off for Miami Beach where their prize funnymen, Dave Garroway and Steve Allen, working in the open air, shivered on the TV screens in Florida's "unseasonable weather." Home, after a stopover in Chicago, took Arlene Francis and her pots...
...that was worrying NBC's Weaver last week, he did not show it. He had brought the excitement of the year to the business, forced his competitor CBS into some spectaculars of its own (although that is never admitted), and jarred the advertising men out of their rut...