Word: saab
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Dates: during 1990-1999
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...1970s, Plymouth's domestic sales maxed out at 750,000 per annum, buoyed by its success in stock car racing. Then globalization - and fuel shortages - set in. In more recent times, the Detroit behemoths have begun to gobble up foreign automakers, notably Volvo and Saab, with younger demographics and better brand images, and some of America's most famous brand names, such as Plymouth and Oldsmobile, have begun to feel the pinch as the companies seek to cut marketing and advertising costs by focusing on brands with a more youthful image. Oldsmobile, with sagging sales throughout the decade despite many...
...February 26, American Eagle Flight 3226 spirited me away from Harvard. Wing-mounted prop engines labored hard and the SAAB 340B cabin vibrated hypnotically. I dosed off thinking-next stop, Santa Barbara, California. Soon, the hydraulic whirring of the landing gear woke me up and down we sailed, moving closer to the breaking waves and snaking coastline...
...Ford Motor Co. owns Jaguar PLC and a one-third stake in Mazda and is considering an alliance with Samsung Motors Inc. GM, still the world's largest automaker, owns Germany's Adam Opel AG, the U.K.'s Vauxhall Motor Cars Ltd., Holden's in Australia, 50% of Saab Automobile AB in Sweden and about a third of Isuzu. On top of that, GM operates a joint venture in Canada with Suzuki Motor Corp. and an assembly plant called NUMMI in California with Toyota...
...software developers who are gathered at the annual JavaOne conference in San Francisco will hear that Sun is releasing its long-promised JavaStation this Thursday. The sleek, stripped-down machine, which grabs from the networks whatever programs and files it needs, has attracted early corporate adopters like Saab and Allied Signal. How wide a market it will reach with a price tag north of $700, however, remains to be seen, especially with bare-bones PCs available at the same price...
...giant agencies of Los Angeles or Chicago. Instead they labor in, of all places, Richmond, Va. Situated among tobacco warehouses and antiques stores, the Martin Agency was once known for regional work, such as its "Virginia is for lovers" campaign. But recently Martin snagged a $55 million account for Saab cars away from a New York City agency; Coca-Cola is another client. Billings are up 25%, to $355 million. Drawls Mike Hughes, the agency's soft-spoken creative director: "Maybe we're just more wide-eyed and in touch with Middle America right here in Richmond...