Word: saawariya
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...Nevertheless, Western studios' ongoing efforts to make successful Indian films in Bollywood have yet to bear fruit. Sony's $9 million love story Saawariya fell off the radar after a short run in late 2007. Last January, analysts dismissed Warner's $9 million kung-fu comedy Chandni Chowk to China as Bollywood's most expensive flop ever, and the 2008 Disney animation flick Roadside Romeo, co-produced with a major Indian studio, only mustered a three-week run. Despite their high production values, all three films were short on content, say analysts...
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