Word: sacasa
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When Nazira Sacasa sent me a press release for a new clothing boutique late last month, she didn't know that I would launch a full-scale web search to learn everything I could about her. But I needed a victim to test out the new breed of people-search services on the web, and a paid publicity seeker seemed like fair game. And so, after just a few minutes of clicking around, I had found Sacasa's MySpace page, her age, home address and what appears to be quite a lot of information about her family in Florida...
...changed can be impossible. While some sites say they will honor your request to have your profile deleted, they steer you toward "claiming" your profile and making corrections to it instead. Even then, you have limited control over the content and the way it is presented. (TIME.com got Sacasa's permission to mention the results of our search on her before posting this story...
...Solove does question the sites' viability, however. "If these things are highly inaccurate, what's the business model?" says Solove. While advertising revenue for online search as a whole reached $17 billion in 2006, almost none of it comes from searching for ordinary people. (When I type "Nazira Sacasa" or my own name in Google, for example, no ads pop up.) "It's challenging to construct a business model that does not generate revenue," notes Internet analyst David Card of Jupiter Research. Spock aims to get around this problem by offering broader people-search offerings on celebrities, people...
...vote does not mean we will stop," said Marta Sacasa, spokeswoman for the Nicaraguan Resistance, the umbrella group known as the contras. She said contra leaders would "reassess possible strategies" but added, "there's no way a U.S. vote is going to change our determination or will. We will just have to do without...
...meanwhile, were feeling the heat for three alleged kidnapings. Two Nicaraguan clergymen, released last week after an eleven-day captivity, charged that the rebels had threatened to kill them. Witness for Peace, a U.S. human rights group, charged that a volunteer, Paul Fisher, had been abducted. Rebel Spokeswoman Marta Sacasa said that all three men had been detained for their own protection and promised that Fisher would be released "as soon as there are secure circumstances...