Word: sadness
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...What areas of the brain are you looking at for more insight about how consumers think? I find it incredibly sad, but let me explain my whole theory of the amygdala. The amygdala is the part of the brain partly responsible for fear. During the recession fear is really growing to immensely higher levels. Advertising in the United States will start to push the fear button. Amygdala activation will grow more in the future, and we will see more and more brands which appeal to the fear factor. They say, "Use my product...
...Perkins were the only employees at the labyrinthine, 93,000-sq.-ft. (8,600 sq m) Two Rivers prison. "Those of us who were involved had such high hopes," she says. "I sit here now watching businesses close and people wondering if they'll lose their houses. It's sad. But the idea of housing Gitmo prisoners here just floors me. It would be scary...
...It’s a very sad day,” said Gordon K. Low, president of the Cambridge stake, as he stood on the lawn in front of the smoldering building. “There are thousands of members of the church in New England whose experiences are here in this building...
...awkward silence from Eurovision organizers. The Dutch team had threatened to pull out of the competition if the parade was banned, but the team did not qualify for the finals. And the Norwegian winner, Alexander Rybak, patronizingly told a press conference, "I think it's a little bit sad that they chose to have the protest today. They spent all their energy on that parade, while the biggest gay parade in the world [an allusion to the campy performances of the contest] was tonight." (See a recap of Eurovision through the years...
...these people were transformed by their experiences. They were more generous, more other-thinking. They had had a transformation of character. Was it scientifically verifiable? No. But it was good for them. As one of them, a comedy writer named Jeff Schimmel, said to me: "It's sad to think that my love for my fellow man is due to a temporal lobe gone awry. But I don't really care. I'm happier and a better person because of this...