Word: safer
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...Institute, which declared: "The question of health and smoking is still a question." In turn, the American Cancer Society urged the tobacco industry to use the money saved by the demise of TV cigarette ads to mount a new, massive research program that "might even lead you to a safer cigarette...
Even so, skiing may be safer (fatalities are very rare) than staying home, where more than 4,000,000 Americans were disabled and 27,000 died in accidents last year. Moreover, for those who are hurt on the hill, emergency treatment is usually prompt and professional. The National Ski Patrol has 20,000 members trained in mountain rescue techniques, and all U.S. ski areas are policed by paid patrolmen or dedicated volunteers. As a result, most ski casualties are spotted, given first aid and whisked off the slopes in toboggans within minutes of a serious spill...
...FORGOTTEN SOLDIER by Guy Safer. Translated from the French by Lily Emmet. 465 pages. Harper...
Twentieth century travelers have been struck by a number of things: oncoming cars, other airplanes, mountainsides -and sometimes the vaguely subversive thought that they are scarcely safer now than were 19th century men who took their chances in wagons across Indian country. There might be some intimation of progress in the fact that last week's Trans Caribbean Boeing 727 crash on St. Thomas in the Virgin Islands, in which two passengers died and 54 were injured, was the first and only fatal crash of American scheduled airlines in all of 1970. So superb a safety record suggests that...
Even if a safer car results from Ralph Nader's campaign, Schelsky foresees no significant reduction in accidents without personalization and politicization. It is behavior that must be changed, he says, because it is man, not the machine, that is at fault...