Word: said
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Dates: during 1950-1959
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Automobile sales will rise to 7,000,000 from 6,000,000 this year, in line with the rising U.S. population and a 6% increase in disposable personal income, said Louis J. Paradise, chief statistician for the U.S. Department of Commerce. But car production will be held down for several months because of the steel strike...
...housing starts will ease off to 1,200,000 from 1,350,000 this year, said Paradiso, because of tight money. But the demand for appliances and furniture will continue to go up. Instead of buying a new house, more consumers will fix up the present one, leading to an increase in remodeling expenditures...
Steelworkers' President David McDonald dismissed the offer as "the same old package," insisted that by the union's figuring the actual cash value of the offer was still no more than 24 ?. As for the softer approach to work-rule reform, McDonald said it only made it clearer that the companies were out to take away "our hard-fought gains...
Detroit had expected it for months; last week Ford Motor Co. finally had to make it official. The company dropped its medium-priced Edsel, introduced only two years ago. Said Ford, in a pained announcement: "Retail sales have been particularly disappointing, and continued production of the Edsel is not justified, especially in view of the shortage of steel...
...Ford ran more studies to make sure the new car had precisely the right "personality." Research showed that Mercury buyers were generally young and hot-rod-inclined, while Pontiac, Dodge and Buick appealed to middle-aged people. Edsel was to strike a happy medium. As one researcher said, it would be "the smart car for the younger executive or professional family on its way up." To get this image across, Ford even went to the trouble of putting out a 60-page memo on the procedural steps in the selection of an advertising agency, turned down 19 applicants before choosing...