Word: salades
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...Corporations like Pepsico look at the obesity epidemic as a business opportunity. Michelle Rosen, Senior Director at McDonald?s said that they needed to add ?more food choices to their balanced portfolio.? Since McDonald?s relaunched their salad campaign last year they?ve served over 200 million salads. Sliced apples and 1% milk are the next menu additions...
...amusing. There are faux-castle turrets, an Egyptian-style horse statue, a gargantuan wooden wagon, a mammoth futuristic fake-suede couch--and three very ordinary teenage women battling America's largest case of butterflies. A few weeks ago, over a catered dinner of poached salmon and Chinese chicken salad, the contestants chatted with TIME about taking the judges' critiques of their singing, especially the gleeful Simon Cowell's, in front of well over 20 million Fox viewers. "Simon's comments humble us," said Jasmine Trias. "We've been turned into celebrities overnight, but we're still the same people...
...omelets instead of cereal. The company, which partly attributed poor financial results last quarter to carb counting, is responding with a higher-protein/lower-carb version of Total cereal. It will unveil 40 new products in May, including low-carb Hamburger Helper. Kraft is working on a CarbWell line of salad dressings and barbecue sauces, and is recasting its marketing to feature the meager carb content of sugar-free Jell-O. Breyers is rolling out CarbSmart Klondike bars...
...which left the restaurants holding a surplus of spuds and struggling to fill the side orders. "It didn't take a lot of research to understand that America was under the influence of the Atkins revolution," Snead says. Enter menu items like the Tuscan spinach dip and the tuna-salad wrap. Ruby Tuesday, which was one of the first to start serving Atkins-friendly Splenda on the table next to the traditional Sweet'n Low, Equal and sugar packets, now has some 40 low-carb items on its revamped menu...
...pioneering low-carb regimen created by the late Dr. Robert Atkins begins with a two-week induction period that limits dieters to 20 grams of net carbs a day, ideally via two cups of salad and one cup of nonstarchy vegetables. The low-carb intake leads to KETOSIS, in which the body burns fat for energy. Successive phases of the meaty diet gradually add more carbs--nuts, berries and veggies--as weight loss slows...