Word: sales
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Dates: during 1960-1969
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THIS week a good many TIME readers will begin receiving their copies earlier than ever before. Within a month or so, almost all subscriber copies of TIME will be arriving at least a day earlier, and 90% of newsstand copies will be on sale by Tuesday. Reason: in a major operational shift last weekend, TIME changed its closing deadline to Saturday evening instead of Sunday. Under the new schedule, TIME'S full survey of the previous week's news will be available almost as soon as the new week begins...
...Paper clothes. High-style paper clothes that can be thrown away after a few wearings are being developed by American Cyanamid, which is also experimenting with high-fashion paper hats. Paper pup tents and sleeping bags are now on sale...
Clouding Cole's rosy prediction is a record number for this time of year of 850,000 new cars in dealers' hands, enough to last for about 56 days at the current rate of sales and 125,000 more cars than were on hand last year. To move them, automakers are offering bonuses to dealers as high as $250 for each sale, but many automen candidly admit that much of the steam was stolen from the cleanup drive by similar bonus sales held last spring...
...reason for the new wave is the tax laws. The man with a family-owned company today often goes out actively to seek merger with a bigger company. He thus not only gives himself a chance for capital gains in his lifetime but averts a possible sacrifice sale in case of his death. Profit-making companies also look on the tax losses on the books of a money loser as a big inducement to merge, since the loss can be used at the Internal Revenue Service desk to offset the taxes on their own profits...
Also a significant factor is the rise in the short position on the New York Stock Exchange, which reached 3,251,149 shares on Aug. 15 v. 3,058,303 a month earlier. In a short sale, an investor sells borrowed stock in hope that it will go down in price, enabling him to repurchase it at a lower price than he sold it. Paradoxically, a large short interest is considered bullish because those who have sold short must eventually buy new stock to cover the stock they borrowed...