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...successor a man with a completely different personality: Michel Christian Bergerac. Tall, suave and mustached, he is a French-born Basque who looks and talks (in Gallic-flavored English) like the kind of smoothy who should be running a cosmetics empire. But he started out as an electric power salesman, trained as a manager in the ITT cauldron, and rose to head that conglomerate's European operations, a job that taught him about acquisitions, finance, and the making and marketing of just about anything. At Revlon, while continuing to broaden the product line and promoting some new merchandising ideas, Chairman...

Author: /time Magazine | Title: Cosmetics: Kiss and Sell | 12/11/1978 | See Source »

...company, Bergerac studied economics and political science at the Sorbonne and Cambridge. He came to the U.S. at 21, earned an M.B.A. from U.C.L.A., and for one six-month period worked as a ranch hand roping horses in Oregon. He joined Cannon Electric Co. of Los Angeles as a salesman, and in three years worked up to international vice president. Meanwhile, he became a U.S. citizen and married Norma Langstaff, a Los Angeles abstract painter who has had several art shows. In 1963, ITT acquired Cannon and shortly thereafter ordered Bergerac back to Europe to straighten out a small group...

Author: /time Magazine | Title: Cosmetics: Kiss and Sell | 12/11/1978 | See Source »

Frank Manning, a salesman for the Wellesley Press, said yesterday his firm told The Advocate last May it would not publish the magazine starting this year because it no longer fit the firm's production process...

Author: NO WRITER ATTRIBUTED | Title: Advocate Printing | 12/9/1978 | See Source »

...more depth, better shooting and ball-handling than last year," claims McLaughlin, always the master salesman. But whether or not he can peddle an untested, inexperienced product remains to be seen...

Author: By Jonathan J. Ledecky, | Title: Harvard Hoop: A New Look and a Tough Slate | 11/29/1978 | See Source »

...home, the necessity for the successful farmer to become a financier-salesman-engineer-scientist has accelerated a rural social revolution. Former Secretary of Agriculture Earl Butz vigorously preached the virtues of large-scale efficient farming, a message often translated in the croplands into five blunt words: Get big or get out. The decline in U.S. farm population that has been under way at least since 1910 has speeded up in recent years. By April 1977, only 1 of every 28 Americans lived on a farm, vs. 1 in 21 in 1970 and 1 in 3 early in the century...

Author: /time Magazine | Title: The New American Farmer | 11/6/1978 | See Source »

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