Word: salesmanship
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...Peace is being sold as a commodity just like electricity or fountain pens or perfume. High-pressure salesmanship presents victory as the gateway to new iceboxes, new automobiles. . . . Peace will be when you can build a new home, cash your war bonds and have nothing further to worry about...
Clearly the liberal education we are anxious to defend is not the patchwork of Sanskrit, airplane salesmanship, and fraternity life that we have today. It is rather a non-existent ideal towards which at least some existing institutions are working. Our job is to clarify and solidify the ideal...
...Their salesmanship is based upon the "you ain't doing me no favor" approach which makes the buyer itch for their bits of paper. The boys claim they are valuable...
...this week many a dealer figured that old-fashioned salesmanship is the best answer to his dilemma. A Manhattan go-getter prettied his showroom with bunting and spring flowers, slapped a huge sign in his window: "Immediate Deliveries-BRAND NEW 1942 Hudsons." Cadillac and Chrysler dealers did likewise. And, like a lawyer with a client, many a dealer will help a customer fight it out with the ration board...
...arrived in an England that had grown tired of ruddy Ambassador Joseph P. Kennedy's cheerful salesmanship. And Kennedy had slept out bombings safely in the country, had returned to the U.S. to talk a sort of anti-British isolationism. Winant's modesty, his sincerity, washed the bad taste out of England's mouth...