Word: salesmanship
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...this extremely idealistic attitude toward ourselves he the seeds of our failure as peace makers. In the first place it is bad salesmanship. Nobody likes to be told "you're all wrong. This is what you should be doing." That was proved in the last peace. In the second place it just isn't so. Neither our record nor out beliefs bear...
...their first stroll across Harvard Yard, a small group of Radcliffe freshmen were accosted in front of Holworthy Hall by Charles N. Foster '42, super-salesman for a local firm. Resisting his initial offer, they were beginning to back away from a second barrage of high-pressure salesmanship when the indignant squirred shot up the left half of Foster's trousers...
...ferreting out possible contributors and obtaining endowments. The Brattleboro Reformer acidly observed: "It must be said . . . that the university enjoyed a certain measure of success in getting endowments, and perhaps other college presidents would like to try a detective in place of the conventional and tedious method of salesmanship. ... As for the general public, there may be only a feeling of regret that the detective work didn't take another direction...
...drives will be pointedly omitted. This time no church bells will toll as a "dirge for slackers"; no "four-minute men" will yell at pedestrians through megaphones; no persistent Boy Scouts will push doorbells; no grisly posters will scare moppets. This time the Treasury will avoid high-pressure salesmanship, lure savings by a simple but fast-moving patriotic appeal. Some details...
Most Americans, facing the inexpressible, get around it by talking big or talking tough. Fearing, in his Collected Poems, does both at once. He models his big talk on the Bible, Walt Whitman, and the ballyhoo of American publicity-salesmanship, his tough talk on the argot current in New York City's tabloids, dives, streets. A responsible stylist, Fearing frequently succeeds in welding big talk and tough into the kind of indivisible unit that makes literary news. His Dirge for the "executive type" is deservedly an anthological stock-piece...