Word: salesmen
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Dates: during 1950-1959
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Curtice jacked up the designers and salesmen, brought out Buicks priced to compete all along the line. Within five years, Buick was in fourth place in the industry, muscling out Dodge, Pontiac and Oldsmobile along...
While billions are spent each year on advertising to get customers into the tent, little is being done to sell goods at the retail level. Says President George P. F. Smith of Borg-Warner's Norge appliance division: "Retail salesmen? There are no such animals...
...present crop of salesmen never had to sell, and the oldtimers who did are now in executive positions or have retired." The shortage of salesmen is apparent everywhere, from the auto showroom, where a prospective buyer can often spend half an hour without anyone even bothering to take his name, to the smallest counter in a department store. Once upon a time, department-store salesmen used to break into a sprint the minute the elevator door slid open. Now, after more than a decade of mere order-taking and shelf-straightening, many of them wait until called by the floor...
Much of the blame lies with retail management. Often, top retail management does not spend enough time teaching salesmen the qualities of their products. The average department store spends no more than two or three days in the basic training of new salespeople, and much of that time is spent simply showing them where the rest room is and how to fill out forms in quadruplicate. Such red tape is in itself a barrier to sales. Customers will often pass up an item they can use rather than wait ten minutes while the clerk fusses with an order book...
...Tamanaco cost $8,500,000-half from the Venezuelan government, a quarter from local private capital and a quarter from the U.S. Export-Import Bank. For the U.S. salesmen who swarm to the booming capital, it offers comfortable rooms at $8 a day; for luxury-seeking tourists it has suites...