Word: salesmen
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Dates: during 1950-1959
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...Many Pitchmen? One of the biggest reasons for the high cost of medicines is the growing army of salesmen. The major drug firms employ an estimated 20,000, or one for every ten physicians, and they make 18 million calls a year to get doctors to prescribe and druggists to stock their products. Is this necessary? No, said Dr. Louis Lasagna, head of clinical pharmacology at Johns Hopkins. Too many new drugs, he said, often are "not as good as what they replace...
Upjohn's Dr. E. Gifford Upjohn conceded that the race of drug companies to keep up causes his firm, in line with others, to spend 28.6% of its budget on 1,000 salesmen (out of 5,700 employees), plus other promotional activity. Research costs: 9%. Despite the high overhead, the companies are immensely profitable. The Kefauver subcommittee presented tables showing that the drug companies averaged profits of 21.4% of their net worth, compared with 11% for all U.S. industry. Part of the answer, said the subcommittee, was the pricing policy...
...regular sales force Eaton added a staff of "silent salesmen," as he called the works of art he assembled at Forest Lawn. The first of these was Edith Barrett Parson's Duck Baby, later followed by a vast sculpture group called The Mystery of Life, in which 22 figures watch a baby chick as it hatches out of an egg. From Europe, Eaton also brought back plans of three famous British churches-the one where Gray wrote his Elegy, the one where, according to legend, Annie Laurie prayed for her lost lover, the one where Kipling was (possibly) inspired...
Selling Immortality. Next came "shock tactics," a series of suave radio commercials about what Eaton later called "the one purchase everybody has to make." Next, the builder boosted sales by offering waterproof, fireproof, wormproof and even quakeproof vaults. Every morning he called his salesmen together and started the day with a prayer and a pep talk. They must always remember, he told them, that they were selling immortality...
...eventual arrest of the salesmen was brought about when a Holworthy boy, in an effort to find someone to share the cost of a subscription, burst into his proctor's room. The proctor immediately summoned the Yard policemen, who after questioning the boys called Cambridge police. The orphans were taken away to jail at about 6:15 Saturday, but were almost immediately bailed out by an agent of the subscription company, who maintained that all the magazines purchased will be delivered...